Search engine optimization has significantly changed in recent years much to the amiss of Google’s guidelines. As you move into 2015 and look to grow your website’s organic traffic, what will be most important for you to use for on-page SEO? Here’s a list of on-page SEO techniques that you are probably already using but are still important in 2015 and also some newer developments in SEO that you should consider in your strategy.
Digital marketing is taking over. In fact, digital marketing has taken over.
If you don’t agree with the above statement, you might want to reconsider. Once upon a time, marketing was all about face to face meetings, business cards and billboards in the centre of a busy city centre. Nowadays, your business doesn’t need any physical advertising space as long as your online presence is strong.
Always wanted offices, but have never gotten around to leasing them for your business? It doesn’t matter, though, because office space isn’t important in the digital era of business, right? Most people think that offices are not important, yet the truth is they play a big part in your success. How? Well, for one thing they are brilliant at marketing your business. Seriously, offices can achieve what you have been trying to achieve since you started – they can raise awareness of your brand. If you are a non-believer, here’s how offices can make it happen.
Your business is your baby and your website is the window looking into your world. Running a small hotel or a B&B means you want to invite as many potential customers into that world as possible. Given that most customers are surfing to find something that appeals to them, you are only one click away or close to making a booking. How can you create real curiosity that lingers? What are some great ways to give your website real sensual appeal?
If you own a business, you should be aware of how important the internet is. More specifically, you should know how crucial a good web presence is. There may be a few of you reading this that aren’t using the internet to benefit your business. So, allow me to present to you a guide on building your businesses web presence.
Sometimes, your business won’t have the money to marketing effectively. Obviously, that is not a good thing because it dramatically affects your ability to succeed. In the modern day, marketing is one of the most important tools at your disposal, so you need to exploit it as much as possible. Thankfully, just because you don’t have the money doesn’t mean you have to consign your business to the scrapheap. There are low budget ways to market your business that are just as effective as the most expensive and popular methods. Here’s what you need to know.