It’s easy to build a blog, but hard to build a successful blog with significant traffic. Creating a blog is very easy but generating and give boost to internet traffic for your blog is not a easy task.
Every blogger knows that web traffic plays an important role in blogging. Your article is incomplete without getting internet visitors to read your contents.
Once you sort out the article/content part, the next step is to start kicking of ways to generate and boost your blog traffic and preferably organic traffic (SEO & SMO) which is the most valuable type of traffic.
When it comes to generate and increase blog traffic, there are almost thousands of creative ways for getting traffic. But you can’t follow all the ways of generate organic traffic because you don’t have enough time to try them all.
Remember that, without internet traffic you can’t get or make anything from blogging. As many of bloggers quit blogging because they were not able to generate and boost web traffic to their blog.
SO, here are 13 top tips to generate internet traffic to your blog and boost it regularly.
#1 – Before the go live
Before start publishing content on a new blog, I always prefer to have 4-5 posts ready in advance in draft mode and then publish them one per day to get the ball rolling. There is no real SEO advantage or benefit from doing this, it’s just my way to start a new website. It’s good to give an indication to the search engine bots from the beginning that the site will be updated frequently but other than that there is not much to it.
#2 – Keeping a schedule
What is important after you go live is to keep a constant publishing schedule. I made sure that once the blog was live, it was updated 3 times per week with good quality and unique content. You can refer one of our great blog post to learn How to Create A Social Media Content Calendar through Infographic.
#3 – Webmaster tools, Analytics and Rankings
As soon as I published the first posts, I have registered the site with Google Webmaster Tools and Bing webmaster tools, submitted the sitemap and added analytics. This helped me a lot in monitoring the performance of the blog, improvement in rankings and increase in traffic.
#4 – Be more active on Social Media
Social media is the best way for getting traffic to your blog. Social media’s like Facebook, Twitter, Google+ etc. can boost your blog traffic. Just you have to do is be more active and always share your blog posts. Moreover you should also join some groups in Facebook and share your blog posts to them also to gain more traffics to your blog.
Twitter has 271 million active users every month. Facebook has over 1 billion active users. Google+ has over 300 million. LinkedIn is over 300 million. Together, these networks are attracting vast amounts of time and interest from Internet users around the world, and those that participate on these services fit into the “content distributors” description above, meaning they’re likely to help spread the word about your blog.
Leveraging these networks to attract traffic requires patience, study, attention to changes by the social sites and consideration in what content to share and how to do it. My advice is to use the following process:
- If you haven’t already, register a personal account and a brand account at each of the following -Twitter, Facebook, Google+ and LinkedIn (those links will take you directly to the registration pages for brand pages). For example, my friend Dharmesh has a personal account for Twitter and a brand account for OnStartups (one of his blog projects). He also maintains brand pages onFacebook, LinkedIn and Google+.
- Fill out each of those profiles to the fullest possible extent – use photos, write compelling descriptions and make each one as useful and credible as possible. Research shows that profiles with more information have a significant correlation with more successful accounts (and there’s a lot of common sense here, too, given that spammy profiles frequently feature little to no profile work).
- Connect with users on those sites with whom you already share a personal or professional relationships, and start following industry luminaries, influencers and connectors. Services like FollowerWonk and CircleCount can be incredible for this:
- Start sharing content – your own blog posts, those of peers in your industry who’ve impressed you and anything that you feel has a chance to go “viral” and earn sharing from others.
- Interact with the community – use hash tags, searches and those you follow to find interesting conversations and content and jump in! Social networks are amazing environment for building a brand, familiarizing yourself with a topic and the people around it, and earning the trust of others through high quality, authentic participation and sharing
If you consistently employ a strategy of participation, share great stuff and make a positive, memorable impression on those who see your interactions on these sites, your followers and fans will grow and your ability to drive traffic back to your blog by sharing content will be tremendous. For many bloggers, social media is the single largest source of traffic, particularly in the early months after launch, when SEO is a less consistent driver.
#5 – Join Blog Communities
Blog Communities is a place where bloggers share their posts to other bloggers and create a relationship with other bloggers. Blog Communities like BlogEngage, Indiblogger, Kingged, etc. can also boost your blog traffic. After posting posts on your blog, just share it to Blog Communities to gain more traffics to your blog.
The major social networking sites aren’t alone in their power to send traffic to a blog. Social community sites like Reddit,StumbleUpon, Pinterest, Tumblr, Care2 (for nonprofits and causes), GoodReads (books), Ravelry(knitting), Newsvine (news/politics) and many, many more (Wikipedia maintains a decent, though not comprehensive Social Media sites).
Each of these sites have different rules, formats and ways of participating and sharing content. As with participation in blog or forum communities described above in tactic #2, you need to add value to these communities to see value back. Simply drive-by spamming or leaving your link won’t get you very far, and could even cause a backlash. Instead, learn the ropes, engage authentically and you’ll find that fans, links and traffic can develop.
These communities are also excellent sources of inspiration for posts on your blog. By observing what performs well and earns recognition, you can tailor your content to meet those guidelines and reap the rewards in visits and awareness. My top recommendation for most bloggers is to at least check whether there’s an appropriate subreddit in which you should be participating. Subreddits and their search function can help with that.
#6 – Make attractive and unique titles
Titles are the most important thing for every blog posts. Title should be attractive so, that the peoples click on your posts. Moreover you should also create unique titles for your posts for better rankings in search engines.
#7 – Write Useful and Evergreen SEO-Friendly Content
Content is still the King. People will only visit your blog if they were getting useful contents from your blog. You should also create evergreen posts because that will always bring traffic to your blog. So, you should take time and make useful and evergreen contents for your posts.
Taking advantage of this massive traffic opportunity is of tremendous value to bloggers, who often find that much of the business side of blogging, from inquiries for advertising to guest posting opportunities to press and discovery by major media entities comes via search.
SEO for blogs is both simple and easy to set up, particularly if you’re using an SEO-friendly platform like WordPress, Drupal or Joomla. For more information on how to execute on great SEO for blogs, check out the following resources:
- Blogger’s Guide to SEO (from SEOBook)
- The Beginner’s Guide to SEO (from Moz)
- WordPress Blog SEO Tutorial (from Yoast)
- SEO for Travel Bloggers (but applicable to nearly any type of blog – from Moz)
Don’t let bad press or poor experiences with spammers (spam is not SEO) taint the amazing power and valuable contributions SEO can make to your blog’s traffic and overall success. 20% of the effort and tactics to make your content optimized for search engines will yield 80% of the value possible; embrace it and thousands of visitors seeking exactly what you’ve posted will be the reward.
#8 – Optimize your blog for Search Engines
SEO (Search Engine Optimization) is the best way for getting traffics. Traffics from search engines like Google, Bing etc. are more valuable than getting traffic from any other source. SEO can boost your blog traffics and also your earnings. So, take more time on SEO for getting better results for your site.
#9 – Display related posts
Displaying related posts are having many benefits. It will not only increase your traffic but will also increase your bounce rate. So, you should display minimum 3 related posts for getting better results for your site.
#10 – Google Adwords (Paid Media Marketing)
In the beginning and once the blog was 4 months old (and before adding any ads on it), I also used adwords to get direct visits from Google. It cost me to run the campaigns but it was another opportunity to promote the content, get more subscribers, get more users for the tools and increase the number of repeating visitors.
#11 – Guest Blog & Blog Commenting
When the traffic gradually increased to a few thousands per month I also started receiving comments for the posts. I decided to have a very strict comment policy (I still do) because I wanted to avoid spam or comments that added no value to the content.
I didn’t approve any comments that included links or that were made for the purpose of getting a link or added no real value to the page. This may have helped in the long run because I never had to delete content from a page because it was spam or not related to the post.
When you’re first starting out, it can be tough to convince other bloggers to allow you to post on their sites OR have an audience large enough to inspire others to want to contribute to your site. This is when friends and professional connections are critical. When you don’t have a compelling marketing message, leverage your relationships – find the folks who know you, like you and trust you and ask those who have blog to let you take a shot at authoring something, then ask them to return the favor.
Guest blogging is a fantastic way to spread your brand to new folks who’ve never seen your work before, and it can be useful in earning early links and references back to your site, which will drive direct traffic and help your search rankings (diverse, external links are a key part of how search engines rank sites and pages). Several recommendations for those who engage in guest blogging:
- Find sites that have a relevant audience – it sucks to pour your time into writing a post, only to see it fizzle because the readers weren’t interested. Spend a bit more time researching the posts that succeed on your target site, the makeup of the audience, what types of comments they leave and you’ll earn a much higher return with each post.
- Don’t be discouraged if you ask and get a “no” or a “no response.” As your profile grows in your niche, you’ll have more opportunities, requests and an easier time getting a “yes,” so don’t take early rejections too hard and watch out – in many marketing practices, persistence pays, but pestering a blogger to write for them is not one of these (and may get your email address permanently banned from their inbox).
- When pitching your guest post make it as easy as possible for the other party. When requesting to post, have a phenomenal piece of writing all set to publish that’s never been shared before and give them the ability to read it. These requests get far more “yes” replies than asking for the chance to write with no evidence of what you’ll contribute. At the very least, make an outline and write a title + snippet.
- Likewise, when requesting a contribution, especially from someone with a significant industry profile, asking for a very specific piece of writing is much easier than getting them to write an entire piece from scratch of their own design. You should also present statistics that highlight the value of posting on your site – traffic data, social followers, RSS subscribers, etc. can all be very persuasive to a skeptical writer.
Long before Google decided to promote mobile friendly websites, I noticed that the mobile searches were increasing more than the desktop thus contributing to a large part of traffic and income. Although my website theme was not responsive, I created a responsive version and that contributed to a further increase in the organic traffic coming from mobile.
#13 – Link Building or lack of it
I deliberately did not discuss about link building yet because this is not a practice I followed for Calorie Secrets. It may sound strange but that’s the case. I started the blog right after the release of Panda 3.5 and Penguin and the last thing I wanted was to get a Google penalty.
That’s why I decided to concentrate more on the content, tools and apps (as described above) and less or almost nothing on building links. I did do a couple of guest posts in high quality websites but that’s about it.
The blog has a decent amount of incoming links which is the result of natural links created by other bloggers and websites in the niche and this is something that definitely played a big role in the traffic increase (especially the organic traffic).
#14- Connect Your Web Profiles and Content to Your Blog
Many of you likely have profiles on services like YouTube, Slideshare, Yahoo!, DeviantArt and dozens of other social and Web 1.0 sites. You might be uploading content to Flickr, to Facebook, to Picasa or even something more esoteric like Prezi. Whatever you’re producing on the web and wherever you’re doing it, tie it back to your blog.
Including your blog’s link on your actual profile pages is among the most obvious, but it’s also incredibly valuable. On any service where interaction takes place, those interested in who you are and what you have to share will follow those links, and if they lead back to your blog, they become opportunities for capturing a loyal visitor or earning a share (or both!). But don’t just do this with profiles – do it with content, too! If you’ve created a video for YouTube, make your blog’s URL appear at the start or end of the video. Include it in the description of the video and on the uploading profile’s page. If you’re sharing photos on any of the dozens of photo services, use a watermark or even just some text with your domain name so interested users can find you.
If you’re having trouble finding and updating all those old profiles (or figuring out where you might want to create/share some new ones), KnowEm is a great tool for discovering your own profiles (by searching for your name or pseudonyms you’ve used) and claiming profiles on sites you may not yet have participated in.
Good luck and good blogging !!!
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